How to Use Social Listening for Competitive Analysis?
A fundamental rule of business is that you must outperform your competitors if you want to succeed. To stay one step ahead of your competitors, you must be able to analyse and understand what they are doing. You can conduct a powerful and unique assessment of your competitors on social media and the web by utilising data from a variety of sources and messages (from an article to a formal tweet) as well as vital field monitoring (exhibitions, visits, and business meetings). To do so, you can use social listening tools. This article will outline how businesses can conduct thorough competitive analysis using social listening. What is Competitor Analysis? Competitor Analysis or Competitive analysis simply refers to the process of learning about your rivals. It will be simpler to direct your own brand in the right direction if you are aware of competing companies in your field. Consider a scenario in which clients conduct online searches relevant to your bu...